How to successfully transcribe the values of a family business to export?

This family business from Aix en Provence and their products with the smell of good bread, has been able to reinvent and modernize itself over the years. They have therefore decided to take a new course… Direction to the future by exporting a new range and new packaging to Europe. I am not an agency was contacted to create the new prototypes that they have been installed at SIAL in paris. 

Directed by: Laititia Beauvois/ Claire Jamin